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Glasgow, Scotland - Riverbank IT Systems has published a series of plain-English guides comparing Google Cloud, AWS and Microsoft Azure for businesses in seven Scottish cities, each tailored to the industries that dominate locally.The series covers Glasgow, Edinburgh (financial services, public sector, tech startups), Aberdeen (oil and gas, engineering, renewables), Dundee (games, life sciences), Inverness and the Highlands (tourism, whisky, remote sites), Stirling and Perth (SMEs, agriculture, food and drink) plus a Scotland-wide overview.
"Businesses search 'Google vs AWS vs Azure' and get marketing pages written by the vendors themselves," said a spokesperson for the Glasgow-based firm. "A Dundee games studio and a Perth farm business have completely different answers. We wrote the comparison for the industries that actually exist in each city."
The guides explain where each platform wins: Azure for Microsoft 365 businesses through licence reuse, AWS for Linux-heavy and technical workloads, Google Cloud for data analytics - plus the housekeeping issues that cost more than the platform choice itself.
Riverbank IT Systems offers Scottish businesses a free cloud consultation pricing their actual workload across all three providers. The Glasgow firm has supported Scottish organisations since 2003.