● Iconic Brand Monster commits more for consumer sleep wellness market
For decades, Monster has been recognized as an iconic American consumer audio brand, helping shape generations of premium audio products and earning a worldwide reputation for innovation. With the launch of the Airstar M21 Pro featuring Well Being Digital (WBD101) Mogo™ sleep intelligence technology, Monster continues a legacy trusted by millions of consumers around the globe and long associated with pushing the boundaries of personal audio. Its expansion into intelligent sleep wellness marks a significant new chapter for the brand, establishing Monster as one of the few leading American consumer audio innovators committed to advancing the next generation of intelligent sleep technology.
Building upon the M21 platform, the Airstar MD21 Pro elevates the sleep experience while retaining its compact, side-sleeper-friendly design. Featuring WBD101 Mogo™ sleep intelligence for sleep-stage and sleep-position monitoring, it unlocks Monster's own innovation, Zzz Brainwave Sleep Rhythm, delivering dynamic sound waves that evolve with the sleeper. It matches the acoustic curve of the sleep cycle to gently lower arousal and guide brainwaves into a calmer state. Paired with outer-layer noise cancellation, it soothes from within to help the body drift naturally into deep sleep and these enhancements transform the M21 Pro from a sleep audio device into a more intelligent sleep wellness AI companion.
● More Consumers are using Sleep Earbuds to get Restful Sleep with Performance Insights
"Monster is one of the most recognizable names in the audio industry and a brand that has influenced generations of consumers around the world," said Kow Ping, Executive Director and Co-Founder of WBD101 (https://www.linkedin.com/in/kowping/). "As WBD101 focus on bringing intelligent sensing technologies to everyday wearables, we are honored to collaborate with the iconic Monster brand. Increasingly, consumers are turning to sleep earbuds not only to mask nighttime disturbances and create a more restful sleep environment, but also to gain valuable insights into their sleep through metrics such as sleep stages and sleep quality. The Airstar M21 Pro demonstrates how sleep earbuds can evolve beyond audio accessories to become intelligent companions for better sleep and overall wellness."
● Monster Collaborates with WBD101 to add Mogo™ for Sleep Performance Insights
"Consumers are increasingly looking for products that do more than simply play audio," said Wallace Wong, CTO and Co-Founder of WBD101 (https://www.linkedin.com/in/wallace-wong-4157531/). "Advances in miniaturized sensing and edge AI are enabling earbuds to better understand user behaviours and contexts. By integrating Mogo™ sleep intelligence technology into the Monster Airstar M21 Pro, we help create a new category of sleep-aware hearables that can monitor sleep stages, track sleeping positions, and deliver personalized experiences directly from the earbuds."
● Monster Sleep Earbuds – More to Come in Sleep Earbuds Category
The Monster product launch highlights the growing convergence of smart audio, health sensing, and sleep wellness. For a brand that has spent decades helping define the consumer audio experience, Monster's move into sleep intelligence represents a timely expansion into one of the fastest-growing categories of smart hearables. As consumers increasingly seek products that enhance both well-being and everyday performance, sleep is rapidly emerging as a category where meaningful innovation can make a lasting impact. WBD101 believes this is only the beginning, as intelligent sleep sensing becomes an increasingly important capability for the next generation of consumer audio products.
The Monster Airstar MD21 Pro with WBD101 Mogo™ sleep intelligence technology is available on Taobao: https://e.tb.cn/h.jWtWWivd4x4lneP?tk=skCdTxYdYsI
Please contact Monster Inc for date of availability in USA.
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Contact Well Being Digital Limited (WBD101)
Unit 212, 2/F, 1 Hong Kong Science Park East Ave, Shatin HK
+85235719877
Email for more information at salesint@wbd101.com
Wechat: ping21969
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About Well Being Digital (WBD101)
Founded in 2012, WBD101 is a Hong Kong based company whose first patents are dated back to 2008, incubated by the Hong Kong Science and Technology Parks Corporation (HKSTP), it has teams in Hong Kong SAR, Shenzhen China and Singapore to provide very timely support to B2B customers during their product designs, testing and production stages. WBD101 provides Optical Designs (OpticalFusion) and Health-Sensing Algorithm (ActivHearts™ and Mogo™) to earbuds / smartwatches / screenless bands / rings looking to add very accurate vital sensing, it also co-develops Bluetooth SDK with brands to enable optimized Bluetooth IC resources. WBD101's technology has been licensed by several consumer earbud brands and many others in the Fitness/HealthTech/MedTech space.
Over the years, WBD101 won numerous international awards including the Best Wearable Mobile Tech Awards at the Mobile World Congress 2016, Special & Gold Awards at the 43rd Geneva Inventions Conventions, 2016 WITSA Global ICT Award, the inaugural HK City I&T Grand Challenge Innovation Award in 2022 and the 2025 EE Innovation R&D Award (Most Promising Product). Visit https://www.wbd101.net/blog
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About Monster Inc: https://monsterstore.com/pages/about
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